Facebook and Instagram have introduced free e-commerce platforms
As small businesses were not offering e-commerce, COVID–19 had forced them to shut down. About one third of small businesses are close to shutting down.
Facebook can rescue small businesses as it launched Facebook Shop. Businesses can create online shops on Facebook and Instagram for free. The app allows customers to discover products through ads and stories. Customers can use FB Messenger, Whatsapp and Instagram Direct to discuss with the businesses. Payments will be possible within the app in the future.
Facebook offers online courses to help sell businesses go online. It will prepare businesses for the online listing, help establish the presence and attract the audience.