India Needs Small Giants, Not Startups
Business book of the week: Small Giants
Business book of the week: Small Giants
Who should read this book?
If you feel left out from the glamorous startup world?
Ones running small businesses.
Those who are profitable, but not as big as Paytm, and loss making ( Flipkart’s loss for FY 17 was INR 8771 crores ).
Why you should read this book?
Small is the new big- Seth Godin
To know the difference between greatness and bigness.
How small beats the big.
Read: Brief profiles of pioneers such as Anchor Brew, Clifbar and Zingerman.
Read more: How to build companies that last forever?


