Management by walking around
Small business owners can be hands on, unlike the big businesses
Business management
Small business owners can be hands on, unlike the big businesses
Indie biz owners can out-walk their big business competitors. Small business owners can be present with their teams, while big business owners are away from them. An 82 year old coffee cafe in Rome sells 10 times more coffee than an average Starbucks outlet.
Sant Eustachio in Rome sells 4000 cups of coffee per day. A typical Starbucks outlet sells about 400 cupsper day. The owners of Sant Eustachio work in the cafe along with the staff. Customers rate its espresso best in the world. It is because the owner walks around and experiences the problems and opportunities first hand. Dippin Dots’ CEO turned around the bankrupt company by spending timeon ground.
Ari Weinzweig, founder of Zingerman’s practices management by pouring water (Mbpw). He wrote, “Pouring water is just the superficial — if at least practical — element of the benefits of MbPW. The much bigger element is what happens in, around and after all the water pouring. MbPW is just the old idea of being in the business where the action, people and product are. Other owners have come up with similar routines.”
Its key benefits are:
Hands on interaction with customers.
Knowing customers’ consumption.
Better customer relationship.
Praising the staff in public.
Help real time.
Teach little things.
Worth a sip: World’s best espresso Link