Mobiqwik vs Paytm = Avis Vs Hertz
Paytm is the category leader. Mobiqwik is the fiesty number two.
Paytm is the category leader. Mobiqwik is the fiesty number two.
Paytm’s growth is questionable.
Mobiqwik has a clean track record. When Whatsapp started payments, Paytm cried fowl. Mobiqwik did not.
Redently Economic Times ran a negative story about Mobiqwik. It wrote that the number two company will not be able to match up the might of Paytm. It turns out the opposite. Moobiqwik is just not going strong, it has the heart to fight it out.
The episode reminds of the famous Avis’ strategy. They used their number two posotion to their advantage. They worked harder. They took lot more care of their customers. In the long run they won.
Bipin Singh, CEO of Mobiqwik, took to Medium. He shared his views about the future of the company.
Low burn rate. Revenue worth INR 350cr in 2018.
Aim to grow four times in 2018.
30 lakh strong merchant network.
Not afraid of Google and Facebook.
Avoid cash backs to grow.
Grow the credit part of the business vs the prepaid
Worth Watching: Underdogs do win.