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Television is the open secret to get famous on social media
Social media
Television is the open secret to get famous on social media
Getting on television makes one famous on social media. If viewers watch a product or personality on TV, then they trust communication on social media. TV is most effective media channel.
If running a paid social media campaign, adding television to the media mix, will make it more effective by 31%. If running a TV campaign, adding paid social media will make more effective by 2%.
Marketing expert Samuel Scott wrote, “Now, did these people become famous because of their large social followings, or do they have large social followings because they became famous? Almost always, it is the latter. Large numbers of followers are usually by-products of becoming famous in the first place.”
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