What’s common between football & business?

In 1966 a German referee gave foul to an Argentinian player. Due to language barrier they could not communicate. Ensuing mess on the field…

In 1966 a German referee gave foul to an Argentinian player. Due to language barrier they could not communicate. Ensuing mess on the field made Ken Aston think. He was in charge of FIFA referees. His commute to his home solved the problem forever. He invented colour cards.

Worth reading: We all use semiotics all the time by David Trott

Lesson for businesses: It does not take a department of people with degrees to solve a problem. Thinking like ordinary men does.

Best business hack: Out-think your competitors.